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| Jeff Koons |
“Art is a vehicle of
acceptance, first you accept yourself, and eventually the highest state, is the
acceptance of others,” Jeff Koons said.
Working with his team of about 130 people, he creates ready-mades
(ordinary manufactured objects) and his team paints precise bright colors on
aluminum and stainless steel materials. While
Koons, an American commodity artist continually works on a handful of old and
new projects referencing Minimalism and Pop Art. His noticeable objects are rendered for the
public in New York City and exhibits at the Palace of Versailles. He grabs the attention of the public with his
over-sized ready-mades, like Duchamp did, in creating shock value and
controversy to his spectators. He believes that people must interact with art
to fully experience the art he creates, so that’s why he puts these over-sized
works of art out for societies acceptance.
When you see Koons’ art, you’ll be able to identify his mass production
work and unique style in a variety of forms.
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| Tulips, Jeff Koons |
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| Puppy, Jeff Koons |
An example of Koons unique style, Tulips, a mass-produced bouquet of multicolor balloon flowers,
which lays about 2 meters tall and 5 meters across with mirroring surfaces.
This stainless steel bouquet was part of the “Celebration” series by Koons in
1994, which included Rabbit (1986),
and Balloon Dog (Blue) (1994). These industrial-looking objects are made
from stainless steel and similar to Minimalism materials used to create
projects, like Judd’s Untitled, where
Koons intention is to create an environment of parties and holidays. However, Puppy
(1992), a massive 18-century floral arrangement sculpture standing 12
meters tall bringing aesthetics to the present using computer modeling. Once all of the objects are put together, the
spectator feels part of a parade with the object resembling inflatables and the
public becomes part of the party.
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| Sandwiches, Jeff Koons |
In Koons exhibit, “Easyfun-Etheral,” he features food,
fashion, and fun; artists like Dali, Pollock, and Rosenquist influence him, in paintings
such as Sandwiches and Lips.
In Sandwiches, Koons refers to
a 1963 Chevy Impala, animated deli meats, and moustache imagery of Dali’s
artwork where splashes of milk Koons’ is influenced by Pollock’s abstractions. In addition, the collage of imagery on canvas
notices the billboard-style painting of Rosenquist, which all the techniques
tie in with Pop Art culture. Similar to
Koons’ Sandwiches painting, Lips is an image fantasy dream-scape of
lips, an eye, and eyelashes, which also see in Dali’s surreal paintings. Koons depicts gravity-defying forms of
pleasure with present computer manipulations and splashes of juice also
reference Pollock’s abstractions.
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| Lips, Jeff Koons |
Today, with over 150 achievements, Koons forces us to expand our imagination to the next level with his
diverse style and industrial models.
Continuing to inspire the public and celebrities with his unique sense
of style, he will continue to exhibit more objects as he calls for acceptance
from all over the world. Since we
respond to art differently, Koons explains to Vanity Fair, “…the concept that
when a painter paints a painting or a sculptor makes a sculpture it is not
complete unless a beholder, a viewer, responds to it.” Since other artists have a connection the
their art, it’s important that the spectator feels and senses the emotion,
which I believe Koons’ does a great job grabbing the views attention.
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| Balloon Dog (Blue), Jeff Koons |
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| Rabbit, Jeff Koons |
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